A female model in an ornate black and beige gown with lace details walks down a runway in a grand, wood-paneled hall with a large chandelier overhead.

At AUTO MOTO MOROCCO FASHION WEEK, fashion meets innovation, heritage, and motion.
We believe fashion is more than style — it’s a dynamic force that connects culture, creativity, and identity. This unique event brings together designers from Morocco and around the globe, blending tradition with avant-garde expressions in an atmosphere charged with elegance and energy.

From vintage car parades to haute couture showcases, AUTO MOTO MOROCCO FASHION WEEK is more than a runway — it’s a celebration of lifestyle, craftsmanship, and sustainable vision. We aim to spotlight fashion as a universal language, one that drives change and unites communities.

Join us as we accelerate toward a more inclusive, bold, and conscious fashion future. Let’s shape a new era — where fashion doesn’t just follow trends, it leads transformation.

Group of women wearing elaborate and diverse fashion dresses in a luxurious, ornate room with gold accents and tall windows.

Diversity and multiculturalism

Various colorful rings displayed on a green surface at a jewelry stall.

Sustainable development

Three women walking on a runway in colorful dresses with large portrait prints, holding hands, with an ornate, gold-adorned background and an audience watching and taking photos.

Women’s Empowerment